6 Musts to Share With Buyers About Why You Rule Over AI

One in five prospective buyers and current homeowners used AI tools or chatbots for housing research during the previous year, according to Bank of America’s 2026 Homebuyer Insights Report. Usage reached 32% among Gen Z and 28% among millennials. Of those who used AI, 57% asked it to estimate afford

Land strategy math gets tougher for homebuilders in 2027–2029

Acres says its expanded platform covers 1,000-plus metros and 3,000-plus counties using 155 million parcel records

Mortgage Rates Hit 2-Year Peak as War Continues to Hinder Economy

The Iran War continues to weigh on the economy, and in turn the housing market, with mortgage rates this week peaking to “the highest level since May 2024,” as noted by Mortgage Bankers Association President and CEO Bob Broeksmit. According to Freddie Mac’s latest Primary Mortgage Market Survey, the

Concerns over outliving assets grow among non-retirees

Most non-retired Americans find the idea of no more regular paychecks concerning