
When AI listing videos look too real: the disclosure test agents need now
In my last HousingWire column, I focused on reviewing AI-generated listing remarks before they reach the MLS. That was about what AI says about a property. This follow-up is about the line between effective marketing and misrepresentation. A listing video may show a drone-style approach, a smooth wa
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Newsom signs balanced budget with $1.7B locked-in for housing
This time last year, California Gov. Gavin Newsom signed a state budget that included sweeping housing reforms that allowed urban residential developers to avoid rigorous environmental reviews. This year’s budget, which Newsom signed on Monday, does not carry the same historic housing reforms as las
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Why Carlisle Companies targets Owens Corning for an M&A combo
As homebuilders grapple with questions of scale, access to capital and long-term competitiveness, many of their largest suppliers appear to be navigating similar strategic pressures. Carlisle Companies‘ unsolicited pursuit of Owens Corning, reported Monday by the Wall Street Journal, suggests that t
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Daytona Beach, FL, Has a Significant Shortage of Homes for Middle-Income Earners
The dream of finding an affordable home often feels out of reach for many prospective buyers, especially those in the middle-income bracket. While the housing market might appear robust on the surface, a deeper look reveals a significant disconnect between available homes and what many can truly aff
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